BtoC Reports

Analyst Research IBM Synchronizes its Commerce 2.0 Strategy with ‘Smarter Commerce’ Initiative
sponsored by IBM
ANALYST BRIEF: In this paper, IDC Insight highlights the important elements of the IBM Smarter Commerce announcement and looks at the implications of the announcement in the context of a powerful movement that is occurring in the commerce solutions marketplace, both business to business (B2B) and business to consumer (B2C).
Posted: 17 Nov 2011 | Published: 31 Mar 2011

IBM

Sales 2.0: How Businesses Are Using Online Collaboration to Spark Sales
sponsored by Oracle Corporation
WHITE PAPER: This white paper examines research that reveals how sales and marketing professionals who use collaboration and Sales 2.0 tools gain a competitive advantage over their peers who do not use them.
Posted: 19 Sep 2008 | Published: 19 Sep 2008

Oracle Corporation

How Luxury Brands Can Reach The Growing Market in China - Presentation transcript
sponsored by CDNetworks
PRESENTATION TRANSCRIPT: This presentation transcript explains how your business can leverage a global content delivery network (CDN) to increase application performance and deliver reliable ecommerce services to customers across the globe.
Posted: 31 Jul 2012 | Published: 21 Jun 2012

CDNetworks

How to Use Purchase Intent to Refocus ABM Priorities
sponsored by TechTarget
EBOOK: This new e-book discusses how to implement data-driven strategies to maximize ABM performance in today's rapidly changing business environment. Download your copy here.
Posted: 08 Feb 2021 | Published: 25 Jun 2020

TechTarget

Digital Transformation: Part I
sponsored by TechTarget ComputerWeekly.com
PRESENTATION: In this presentation from our CW500 event, director of digital architecture and transformation Chris Boyd explains how Telefonica tackled the challenges of delivering people, cultural and organisational change.
Posted: 08 Feb 2021 | Published: 17 Mar 2016

TechTarget ComputerWeekly.com

7 Essential Metrics for Account-Based Marketing
sponsored by TechTarget
WHITE PAPER: Just because ABM requires long-term commitment from your teams doesn’t mean you have to wait to uncover real, measurable ROI from the program. Read this white paper for 7 essential metrics for ABM programs that will keep you and your teams on a track towards success.
Posted: 08 Feb 2021 | Published: 24 Oct 2019

TechTarget

Decoding ABM: Simple data-driven strategies for successful ABM
sponsored by TechTarget
EBOOK: Lots of vendors are promising account-based marketing (ABM) will be the next big-break of the marketing world—but what exactly is it? In this e-book, discover the ins-and-outs of ABM. Explore the differences between an overlay and value-add ABM approach, and unlock 7 ways to create value with your new ABM strategy.
Posted: 08 Feb 2021 | Published: 09 May 2019

TechTarget

The Growing Presence of Mobile Financial Apps
sponsored by Sage Live
EGUIDE: In this expert e-guide, Linda Rosencrance reveals what experts are saying about mobile applications, including how they are empowering financial workers to expand access to customer data, improve accuracy, and efficiency of reporting processes.
Posted: 11 Aug 2016 | Published: 10 Aug 2016

Sage Live

Five MSP Marketing Tactics to Boost Growth
sponsored by Quosal
EGUIDE: Access this expert e-guide for 5 MSP marketing tips that can boost your company's growth.
Posted: 21 Nov 2016 | Published: 18 Nov 2016

Quosal

Managing Customer Data in the GDPR Era
sponsored by GearsDesign
EGUIDE: Download this expert guide to learn more about why enterprises need to train agents on how to properly process incoming customer requests to delete or reduce customer data, while maintaining GDPR compliance.
Posted: 17 Jan 2019 | Published: 17 Jan 2019

GearsDesign