Customer Information Management Reports

CW Innovation Awards: SIA taps blockchain for loyalty app
sponsored by TechTarget ComputerWeekly.com
EGUIDE: In this case study, learn how Singapore Airlines expanded its blockchain-based digital wallet, Kris+, into a broader digital lifestyle platform.
Posted: 11 May 2021 | Published: 11 May 2021

TechTarget ComputerWeekly.com

Digital Experience platforms intensify customer engagement programmes
sponsored by TechTarget ComputerWeekly.com
EBOOK: Digital Experience Management platforms are developing and becoming more sophisticated as companies seek to intensify relationships with customers in order to gain competitive advantage against their peers. Improving customer experience will only become evermore important as companies endeavor to navigate an increasingly turbulent economy.
Posted: 08 Aug 2022 | Published: 08 Aug 2022

TechTarget ComputerWeekly.com

Calculating Customer Lifetime Value: Analysis to Loyalty
sponsored by Looker
WEBCAST: Tune into the following webinar to learn what it takes to accurately calculate customer lifetime value and how by doing so successfully, you can drive improvements across all aspects of you company.
Posted: 20 Oct 2014 | Premiered: Oct 20, 2014

Looker

The Salesforce Analytics Cloud: Challenges, Benefits, & Uses
sponsored by Salesforce.com
EGUIDE: Inside this expert e-guide, compare the benefits and challenges of moving to Salesforce Analytics Cloud. Plus, discover how 2 companies, Akamai Technologies and Berkshire Hathaway Travel Protection, use Salesforce Analytics Cloud to fix the sales funnel and make more deals.
Posted: 20 Jun 2017 | Published: 19 Jun 2017

Salesforce.com

Making Connections with a Social Business Expert
sponsored by IBM
PRESENTATION: Learn how IBM Connections can help your organization improve its social business strategy by adding capabilities end users are familiar with into everyday processes.
Posted: 05 Jun 2014 | Published: 06 May 2014

IBM

Key Pros and Cons of Salesforce Sales Cloud
sponsored by Salesforce
EGUIDE: In this brief expert guide, explore the pros and cons of Salesforce Sales Cloud. Learn why some users praise Sales Cloud's usability and accuracy, while others mourn its mobile CRM capabilities.
Posted: 05 Oct 2016 | Published: 26 Sep 2016

Salesforce

Predictive Analytics: Forecast the Future of Sales
sponsored by TechTarget Customer Experience
EBOOK: Learn from experts how predictive analytics should be used by sales teams, and the importance of having a strong model. Also uncover real-world examples of analytics being used to create more customer-specific advertisements and hire more promising workers, and how predictive lead scoring can help sales and marketing teams work together better.
Posted: 02 May 2016 | Published: 29 Apr 2016

TechTarget Customer Experience

How to Optimize Your Master Data Management Strategy
sponsored by IBM
EGUIDE: This expert e-guide explores an integrated approach to master data management (MDM) that incorporates an enterprise data governance program. Inside, you'll find out how to optimize your data quality strategy and learn how to garner business support for your MDM initiative.
Posted: 26 Sep 2016 | Published: 21 Sep 2016

IBM

How In-App Analytics put the "User" in "User Experience"
sponsored by Hewlett Packard Enterprise
EGUIDE: In the following e-guide, Matt Schulz reveals how design thinking improves workflow and promotes innovation in app development. Also learn from experts how in-app analytics increase the likelihood of success in the design thinking outcome.
Posted: 01 Feb 2016 | Published: 24 Jan 2016

Hewlett Packard Enterprise

Mobile CRM: Conquering the Data Integration Challenge
sponsored by Microsoft
EGUIDE: Without an effective way to integrate data from disparate systems, your mobile CRM can't help you optimize the customer experience. This expert guide explores how companies have overcome their data integration challenges to improve their mobile CRM.
Posted: 24 Feb 2016 | Published: 16 Feb 2016

Microsoft