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How ready is your organization when it comes to implementing account-based marketing (ABM)? Inside, discover 5 criteria to assess AMB readiness. Review the benefits of an ABM implementation, and decide if your organization is ready to take its next steps with ABM.
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This whitepaper considers the challenges facing governments in regards to data management and garnering intelligent insights. Read on to see what the future of municipal data management looks like, and what challenges to expect.
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Read the following white paper to see how Capacity Management Analytics can allow for capacity planners, system administrators, data center executives, and others to track, measure, and forecast capacity, pinpoint issues, and more.
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This resource explains how the convergence of mobility and analytics within modern enterprises can improve decision-making, enable collaboration, drive faster results, and more.
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Access the following white paper to learn how data visualization can drastically improve how well a company can handle data. Learn how visualization can help dig deeper into data, grant an improved market presence, and more.
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This resource describes the current state of BI reporting, significant trends shaping the industry, and ways in which one BI solution satisfies challenging requirements in demanding, heterogeneous environments.
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This resource introduces a data management and analytics approach that gives you the power to harness customer information to improve experiences and meet constantly changing consumer expectations.
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Access the following white paper to get a firsthand look at the current state of customer analytics as well as the need to have a predictive analytics solution to handle customer insight needs. Also discover how business can capitalize on predictive insights to improve customer loyalty and retention.
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Consult the following brief white paper to uncover how with the right BI framework and metric measuring ability, you can monitor the entire life cycle of your corporate goals, ultimately enabling a successful execution.
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Every organization wants to get the most from their ERP systems, data warehouses, and other applications -- including ones from Oracle. But did you know you can achieve higher performance with your Oracle platforms with IBM Cognos® software?